Privacy Policy

This Privacy Policy is effective as of October 25, 2023.

The Count Basie Center for the Arts (“we”, “us”, or “our”) respects the privacy of its customers, members, and all visitors of our website ( The following document details the policies that we have in place to safeguard your privacy. By using our website, you are agreeing to the policies below.

From time to time, we may change this Privacy Policy. When we do, the” Last Updated” line above will be revised. You are responsible for regularly reviewing this Privacy Policy. Your continued use of this website following the posting of a changed privacy policy indicates your acceptance of the changes. Unless we provide you with specific notice, no changes to our Privacy Policy will apply retroactively. Please also refer to our Terms and Conditions of Use.

Collection of Information

When you use the website, purchase tickets, make a contribution, or apply to be a Count Basie Center member you will be required to provide the Basie Center, our licensed ticketing vendor and member management database with information about yourself (collectively, the “Personal Information”). Such Personal Information may include, but not be limited to, your name, mailing address, email address, and phone number. We do not collect your Personal Information unless you voluntarily provide it to us. In addition to Personal Information, when you make a donation or purchase our products and services, you will be required to provide additional information including, but not limited to, credit card information (collectively, the “Billing Information”). Additionally, we may collect analytics data in the form of your IP address, browser type, mobile device, page views, and similar information based on your interaction with our website (collectively, the “Analytics Information”).


Cookies are small bits of data transferred to your computer by a website to facilitate your online experience. Cookies are used to assist in customer functions, track the progress of e-commerce transactions, and to record session information in order to analyze website effectiveness. You may occasionally get cookies from third parties with links on our website. We do not control these cookies, and these cookies are not subject to our Privacy Policy.

Tracking Tags

Our website may also use Tracking Tags which are also known as ”web beacons”, “action tags”, or “single-pixel gifs”. Tracking tags are invisible graphics embedded in the pages of our website that are programmed to collect non-personal information about your use of our website. Like cookies, tracking tags provide overall usage pattern for our website that we use for analysis and to provide personalized services and advertising content.

How We Use and Share Your Information

We use your Personal Information, your Billing Information, and your Analytics Information to process transactions, to solicit feedback, to inform you about our products and services and those of our partners and affiliates, to accept donations, and to generally provide you with the high-quality customer experience that the Count Basie Center for the Arts strives to provide.

We may from time to time share Personal Information and Analytics Information with our third-party promotional and marketing partners. We may also share such information with other companies who may provide you with information about the products and services they offer. However, to the extent required by law, you will be given the opportunity to opt out from receiving such information.

In an ongoing effort to better understand our customers, we might aggregate and share Analytics Information with our partners. When shared in this way, the Analytics Information will not identify you personally.

In rare circumstances, we may also disclose your Personal Information, Billing Information, and Analytics Information as required by law, court order, law enforcement, or governmental agency whenever we believe that disclosing such information is necessary to protect the rights, property, or safety of the Count Basie Center or others.

Third-Party Affiliates

Third parties have no rights to use any data we have collected on your behalf. However, we may employ other companies or individuals to perform functions on our behalf, such as sending mail, e-mail and text messages, conducting promotional activities, analyzing data, providing marketing assistance, processing credit card payments and providing customer service. These outside suppliers, agents and vendors have access to your personal information only as needed to perform their functions.

Most transactions involving the purchase of tickets are processed through our third-party ticketing providers. Tickets that are purchased online are purchased through such providers. You may be redirected to an affiliate’s website or the affiliate may use software to mirror the look and feel of our website to facilitate the transaction. Information collected by our affiliates is subject to their privacy policies and terms of use. Information shared with us from the affiliate is handled by us in accordance with this Privacy Policy.

 Social Networking Services

Our website may integrate with social networking services. We do not control such services and are not liable for the manner in which they operate. While we may provide you with the ability to use such services in connection with our website, we are doing so merely as an accommodation and, like you, are relying upon those third-party services to operate properly and fairly.

How We Protect Your Information

We take commercially reasonable steps to protect the information that we collect from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. We do not and cannot guarantee, however, that the information we collect will be absolutely protected as no data transmission over the Internet or method of storing data can be guaranteed to be 100% secure. We assume no liability for any damage you may suffer as a result of interception, alteration or misuse of information during such transfers. If you believe that information provided to us has been compromised, please contact us at the address below.

External Websites & Links

Our website may contain links to third-party websites. We have no control over the privacy practices or content displayed by any of our business partners, advertisers, sponsors, or other websites to which we provide links. As such, we are not responsible for the content or the privacy policies or those other websites.

Not Intended for Children

We do not knowingly collect information from any person under the age of 13. We will use all reasonable measures to destroy any such information collected upon learning that such information has been shared with us. If you are a parent or legal guardian and think your child under 13 has given us information, you can email us at [email protected]. You can also write to us at the address listed at the end of this policy. Please mark all inquiries “COPPA Information Request.”

California Visitors

California Civil Code § 1798.83 permits California residents to request information about whether we have disclosed personal information to any third parties for the third parties’ direct marketing purposes. California residents have the right to request in writing: (a) a list of the categories of Personal Information, such as name, email address and mailing address and the type of services provided to the customer that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties’ direct marketing purposes and (b) the names and addresses of all such third parties. To make a request, please contact us at the following email address: [email protected].

California Consumer Privacy Act

If you are a California resident, you have specific privacy rights governed by the California Consumer Privacy Act (CCPA).  These rights include:

  • Disclosure.  You have the right to request a report showing the personal information collected, shared, and sold about you in the past 12 months.
  • Opt-Out. You have the right to opt out of our marketing campaigns.
  • Deletion. You have the right to request that we delete any personal information collected from you.
  • Non-Discrimination. We shall not discriminate against you based on your exercise of any of the above rights.

You may submit a request to enact any of the above rights by contacting us at [email protected] to submit a request.  We will respond to your request within 45 days as required under the law.

Personal Information Collected on California Residents and Disclosed for a Business Purpose:

  • Name
  • Address
  • Email
  • Phone number
  • Birthdate
  • Transaction information
  • Interactions with customer service
  • Wi-Fi sign-ins
  • Email preferences
  • IP address
  • Cookies
  • Device attributes

This information is used for business purposes only. We do not sell personal information to third parties. 

Sources of Data about California Residents:

  • Self-disclosed (e.g., Information provided when interacting with our products and services)
  • Business partners (e.g., ticketing partners, analytics companies, venue owners, etc.)
  • Data brokers (e.g., Marketing companies, sponsors and partners, etc.)
  • Technical service providers (e.g., Cloud service providers)

Business or Commercial Purposes for Collecting Personal Information about California Residents:

  • Providing products and services
  • Event management
  • Market research and aggregated analytics
  • To prevent, detect, and manage unlawful behavior
  • Marketing
  • Client services
  • Staff administration

Third Parties with Whom we Share Personal Information:

  • Business partners (e.g., shows, analytics companies, venue owners, etc.)
  • Data brokers (e.g., Marketing companies, advertising partners, etc.)
  • Technical service providers (e.g., Cloud service providers)

EU Visitors

If you are located within the European Union, you should be aware that your personal information will be transferred to the United States, the laws of which may be deemed by the European Union to have inadequate data protection. If you are located in a country outside the United States and voluntarily submit personal information to us, you thereby consent to the general use of such information as provided in this Privacy Policy and to the transfer of that information to, and/or storage of that information in, the United States. We transfer Personal Information from the European Economic Area and Switzerland to the USA and other countries, some of which have not been determined by the European Commission to have an adequate level of data protection. Personal Information of EU residents will be transferred in compliance with the requirements of the General Data Protection Regulation (“GDPR”).

Rights of EU Data Subjects

If you are a resident of the European Union, under the GDPR, European Union residents, as data subjects, have the following rights:

  • Right to access – This right allows individuals to obtain confirmation as to whether or not personal information concerning him or her is being processed and provides access to such personal information. It also allows individuals to request details of the processing of his or her personal information, including, without limitation, categories of recipients to whom the personal information has been or will be disclosed and purposes of processing.
  • Right to rectify – This right allows individuals to rectify any inaccurate personal information about him or her.
  • Right to restrict processing – This right allows individuals to block or suppress processing of personal data under certain circumstances.
  • Right to be forgotten – This right is also known as the “right to erasure”. It is an individual’s right to have personal data erased or to prevent processing in specific circumstances.
  • Right of data portability – This right allows individuals to move, copy or transfer personal data from one place to another in a secure manner without interrupting the integrity and usability of the information.
  • Right to object to processing – This right allows individuals to object to certain types of processing, including direct marketing, profiling and providing for purposes of scientific or historical research and statistics.

An EU resident has the right to access his or her personal data that we hold and to ask that their personal data be corrected or erased and to port their data.  An EU resident may also have the right to object to, or request that we restrict certain processing or to withdraw consent previously provided.  If you would like to exercise your rights under the GDPR, please contact us at [email protected].

If you are an EU resident and have a concern about our processing of your personal data that we are not able to resolve, you have the right to lodge a complaint with the Data Protection Authority where you reside.


We will retain your information for as long as your account or inquiry is active and for a reasonable time thereafter in accordance with our standard procedures or as necessary to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Even if we delete some or all of your Personal Information, we may continue to retain and use aggregate or anonymous data previously collected and/or anonymize or aggregate your Personal Information. Please note that we will not be liable for disclosures of your data due to errors or unauthorized acts of third parties.


This website gives users the following options for changing and modifying information previously provided, at any time.

  • Users can send email to: [email protected].
  • Users can send mail to the following postal address:
    Count Basie Center for the Arts
    99 Monmouth Street
    Red Bank, NJ 07701
    ATTN: Privacy Officer, Legal


In the event that we are, or any component of our operations is, merged with, or is acquired by, another entity, then any such successor or acquiring entity may become the successor to our obligations with respect to the personal information that you have provided to us, which would be necessary for the entity to effectively continue our business. By using this website, you consent to any transfer and use of such personal information by an entity assuming control of our operations as a result of a merger, purchase of assets, or liquidation in bankruptcy or insolvency.

Contact Us

If you have any questions or comments regarding this Privacy Policy, please email us at [email protected]. You can also write to us at:

Count Basie Center for the Arts
99 Monmouth Street
Red Bank, New Jersey 07701
ATTN: Privacy Officer, Legal